Discover Mads Norgaard new brand in Canada
This fall, we want you to fall in love with acclaimed Danish brand Mads Norgaard. With fall collections hitting stores very soon, Mads Norgard will be available in stores across canada, and is being exclusively distributed through our friends Standard Apparel.
Designer Mads Norgaard is well-known in Denmark and Europe for his art and literature-inspired designs which incorporates quality and luxurious materials helping the brand become one of the most exciting to arrive in Canada this season.
Started in 1986 in Copenhagen, the brand has garnered international acclaimed since 2001 and continues to be a brand that pays strong attention to history and heritage all while making contemporary and exciting clothing.
Norgaard now produces four seasonal collections per year for men and women. The Mads Norgaard autumn/winter 2013 collection, titled The Red Collection, includes a series of luxurious knits, patterns, tailored shirts and jackets in a variety of textures.
“Our autumn 2013 collection, named The Red Collection, is a display of homage to the late Swedish playwright, novelist, poet and painter August Strindberg and his novel Röda Rummet (The Red Room),” said Norgaard. “The collection is inspired by the pottery of Chinese artist Ai Wei Wei, the high spirit of David Shrigley, the Han sculpture by Elmgreen & Dragset in Helsingor, the carpet of the Bouroullec brothers, The Stool 80 by Alvar Aalto, the song ‘Happy When It Rains’ by The Jesus and Mary Chain, Hotel Amour in Paris and a few emptied bottles of contemporary Australian white wine.”
Starting this fall Canadians will be able to purchase the line at local retailers including Eugene Choo, The Block and Zebra Club in Vancouver; Moule Vancouver and Winnipeg; Still Life For Her in Victoria; DWND Clothing, Drake General Store and Anthropologie in Toronto; Newman’s Menswear in Hamilton; and Tozzi Boutique in Montreal.
“I’m confident Canadians are going to fall in love with the Mads Norgaard line,” said Jeremy Logan, president of sales and marketing, Standard Apparel. “The impeccable quality and classically cool aesthetic of the line fits perfectly with our company’s roster of interesting and high-quality heritage brands.”
Source & Exceprts: Rock-it Promotions