If you are a regular on Queen Street West in downtown Toronto, you may have noticed that the adidas Originals store has been under construction and closed to shoppers. While this may have been troubling for hardcore adidas fans, the store will reopen on Friday, August 11th and has been fully revamped.

The slick new store houses everything adidas Originals and focuses on providing the Queen Street area with a communal hub for brand enthusiasts and sneakerheads alike.

The StyleDemocracy team had the opportunity to sit down with Michael Smyth, Director of Retail Stores and Stew Smith, VP adidas Brand Canada to discuss the new store and direction of the brand in Canada.

If you’re interested in discovering more about the store, the configuration, and what adidas has in store for the future, stay tuned as that article will be a feature on the site this week. In the meantime, check out our photos of the beautiful space and head down to 389 Queen Street W., Toronto on Friday, August 11th to take a peak.

Happy shopping.

 

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