Frank & Oak Launches New Frank & Oak SC Collection [Video]
Frank & Oak SC represents the brand’s more creative and experimental endeavours, where they use the most innovative fabrics, materials, and constructions. Each piece is woven into clothing that combines comfort and purpose.
The new Frank & Oak SC collection will debut on April 20th, 2016 at select Frank & Oak stores across Canada and online at frankandoak.com, shipping to over 40 countries worldwide.
“Today’s urban creators and doers aren’t tied to a desk or the dress codes of the corporate world. This collection represents incredibly functional gear that spans the gym and the creative workspace, while looking effortless in both settings. Our goal was to reflect that by designing versatile pieces with an urban sensibility”, says Ethan Song, CEO and Co-Founder of Frank & Oak.
The collection is 54 pieces strong, and will include t-shirts, jogger shorts, commuter pants, mid-layers and outerwear & accessories. The collection will range from \ from $35 to $245 CAD
Take a look at the collection below and enjoy a short video picturing the collection created to showcase some of Toronto’s top creatives. Jamal Burger aka @jayscale, renowned Toronto-based cityscape photographer along with his crew, are featured in the Frank & Oak SC campaign film, shot in Toronto. The campaign follows the trio in their element, capturing Toronto’s fleeting moments. Watch these urban adventurers as they scale buildings looking for that perfect shot and a new perspective, all the while showing off the versatility of theFrank & Oak SC collection.
Shop the collection here