Luxury streetwear brand Off-White will open a Canadian location in mid-2017, in Toronto. It will be one of two confirmed North American locations for the company, with a store also set to open in New York City next year.

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The brand is described as having been “conceived of as a bridge between the worlds of streetwear and high fashion”.¬†Known for its edgy fashions featuring thick diagonal stripes, Off-White is designed by Virgil Abloh, who launched the brand online in 2013 and held its first Paris showroom presentation in January of 2014. In the summer of 2015, Off-White expanded from exclusively menswear into womenswear and remarkably, made it onto the shortlist of the 2015 edition of the LVMH Prize for Young Fashion Designers. The company is owned by Milan-basedNew Guards Group.

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