Sears is Opening a Pop-up Shop on Queen St. West

Take a peek inside the new Sears pop-up shop on Queen St. West. The first 50 customers in line will receive $100 to shop the pop-up and Sears is offering…

What the Sears? Actually, that was an older rebranding campaign they ran. The latest is a Target Canada-esque activation, but instead of saying sorry, they want Canadians to know that they’ve changed.

So just how are they doing this? This weekend, Sears Canada is opening a pop-up shop at 322 1/2 Queen St. West, located in one of Toronto’s busiest shopping areas. Titled “Experience Change“, the pop-up shop is hip and modern, with a neon sign spelling out, “It’s never too late to get your ____ together” and a partnership with local coffee shop Dark Horse Espresso Bar for free coffee sips while customers shop.

sears pop-up shop

And not only is the coffee free, but Sears Canada has taken over a number of Queen West streetcars to offer free rides to the shop. On board, passengers have the opportunity to win prizes and giveaways. The first 50 customers in line will also receive a $100 credit to shop the pop-up shop.

Starting Saturday, April 8th through summer, shoppers will be able to experience Sears Canada’s new off price concept, The Cut. Product offerings include pre-loved designer vintage from labels like Fendi, Gucci, Chloe and more, Sears’ new fast fashion lines (think floral jumpsuits and embroidered denim jackets), furniture, and more.

sears pop-up shop

Get full details about the Sears Canada pop-up shop here.

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