CNBC is reporting that Starbucks has announced plans to shutter all 379 Teavana locations by spring 2018. Starbucks states that after strategically reviewing the Teavana store business, the company has concluded that despite their best effort, Teavana will continue to underperform.
Although the Teavana brand will be finished, Starbucks has big plans for tea and will continue to integrate Teavana drinks into Starbucks menu.