Innovative Montreal-based omni-channel men’s apparel brand Frank & Oak has partnered with landlord Cadillac Fairview for multiple store locations. The brand recently opened a store at Toronto’s CF Shops at Don Mills, and will open two concept stores within Cadillac Fairview mall properties this spring.
Stores will feature innovative storefronts and according to co-founder and CEO Ethan Song, “Frank & Oak’s concept stores are spaces that promote engagement between customers and the brand that goes well beyond a simple transaction. We’re offering an experience that connects the digital and physical experience seamlessly and in ways that actually solve customer challenges.”
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