Luxury Brands Increasingly Choosing Suburban Canadian Malls [Analysis]
International luxury brands are increasingly opening stores in suburban Canadian shopping malls, as opposed to traditional urban street-front locations. It’s a recent phenomenon that is seeing Canadian retail becoming more ‘Americanized’. Canada is now home to several suburban shopping centres that feature luxury brands otherwise not located in urban cores, with the trend spreading from Toronto to other Canadian markets.
In Canada, freestanding luxury brand boutiques have traditionally conglomerated in the downtown cores of Toronto, Montreal and Vancouver. Toronto’s ‘Mink Mile’ (Bloor Street West between Yonge Street and Avenue Road) has been the city’s main luxury retail thoroughfare for decades, along with adjacent Yorkville and the shopping complex formerly called Hazelton Lanes. Montreal’s Sherbrooke Street West, housing Holt Renfrew, Tiffany & Co. and Escada, once featured freestanding luxury boutiques for names such as Yves Saint Laurent, Ungaro, Cartier, Sonia Rykiel, Davidoff, Versace and Georg Jensen….