Yes, you read that right – Parks Canada, as in the caretakers and protectors of Canada’s natural and historic treasures, has just launched a clothing line that is available exclusively through the Hudson’s Bay – a company that is also deeply entrenched in Canadian heritage. We were at the official launch party last night at Hudson’s Kitchen and were able to get an up close and personal look at The Parks Canada Original collection.The collection features apparel and accessories for men and women – all produced from high quality materials and made in Canada! The casual apparel is said to represent the spirit and legacy of this country’s greatest natural treasures – featuring images of Canada’s favourite animals, the beaver and the moose.
“Canadians are fiercely proud of their heritage, and Parks Canada Original provides them with an authentic, engaging way to champion that pride,” said Roger Edwards, Creative Director of Parks Canada Original. “This land is your brand, Canada. Forty million years in the making, and it’s never been more in fashion.”
With a vintage influence, Parks Canada Original designs are classic and stylish. The 100% cotton and Canadian made lineup includes t-shirts, long sleeve shirts, pullovers, hooded sweatshirts, half zip and full zip cotton jackets, and baseball caps. Prices range from $39 to $129, and a portion of each sale will go into Parks Canada programs and places. The collection sure is a great way to showcase our pride and rep the places we love the most.