Off-White has been one of the most influential fashion brands in the last few years. Founder and creative director of Off-White – Virgil Abloh’s creative vision has been distilled and used as inspiration by countless other designers. The Off-White design aesthetic has been used in “bootleg” fashion on everything from playing cards to LEGO.
Lately, the Internet has been going ape-shit over Off-White x McDonald’s food packaging created by Instagram user @Blkvis. The graphic designer used the Off-White designs to create hypothetical packaging for McDonald’s elements like the “Big Mac” and “Fries” to play on both McDonald’s food offerings and the literal logo designs that Virgil Abloh uses frequently.