Toys “R” Us is Doing Something Amazing to Support World Autism Awareness Day
Autism is something that affects millions of people around the world. About 1 in 68 children are currently diagnosed, making it the most commonly diagnosed and fasted growing neurological disorder in Canada. And unfortunately, while prevalence of the disorder is growing, many still do not fully understand the spectrum of it, especially since no two individuals with autism are alike.
World Autism Awareness Day, which takes place on April 2nd, aims to change this and many organizations are celebrating the special day with unique programs and fundraising events. Toys “R” Us is one of those companies and they’ve partnered with Autism Speaks Canada for something amazing.
This Sunday, Toys “R” US and Babies “R” Us stores from coast-to-coast will open an hour early for Sensory-Friendly Shopping. That means that during the hour, there will be no music or announcements, lights will be dimmed, and there will be designated quiet spaces throughout the stores. Toys “R” Us will also host a number of in-store product demos and activities with toys ideal for children on the autism spectrum. The first 48 kids inside will receive a free Magformers Rainbow 14-piece set! Click here for individual store hours
The Sensory-Friendly Shopping Hour is just one of the steps Toys “R” Us has taken to support and help spread awareness of the autism community. Since 2010, they’ve raised more than $5 million for Autism Speaks Canada through the support of customers, team members, and vendors.
Canadians can get in on the action by purchasing an Autism Speaks Puzzle Piece in-stores or online every March and April at Toys “R” Us. Each piece can be purchased for a donation amount of choice and all funds go directly to Autism Speaks Canada. Toys “R” US also sponsors the Autism Speaks Canada Walk in 20 different cities across Canada.
Will you celebrate World Autism Awareness Day with Toys “R” Us?
Featured Image: Instagram/@Toysrus
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