Welcome Drake’s Next Air Jordan Collection
“Jumpman, Jumpman, they gave me my own collection,” as Drake famously says in his song with Future. The Canadian rapper is set to release his third collection with Jordan Brand on February 16th, 2018.
The relationship between Drake and Jordan Brand began when he signed a shoe deal in the winter of 2013 and their collaborative projects are some of the most coveted shoes on the market. The designs from the collection are inspired by the logo of Drake’s OVO brand, specifically the three major colours: black, white, and gold.
Image: October’s Very Own
The collaborative collections feature both apparel and shoes, and they release during NBA All-Star weekend, beginning in 2016 All-Star festivities in Toronto. The first collection featured the Air Jordan 10, the second featured the Air Jordan 12, and the upcoming third silhouette will feature the Air Jordan 8. There will be two colourways of the shoes as seen in the past, with one being white and the other being black.
Alongside the shoes, there are also two colourways of OVO x Jordan track jacket and track pants that will be released as separate items. The third collection will be available for purchase at the OVO stores and the Air Jordan store at 306 Yonge Street in Toronto.
What do you think about Drake’s Next Air Jordan Collection? Let us know in the comment section.
Featured Image: Instagram/ @welcomeovo
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Jonathan Kim is a freelance writer, content creator, and the Social Media Manager for The Brag Affair, a Canadian sneaker and lifestyle blog for creative sneakerheads from all throughout the country.