Vintage Yorkdale Commercials are a Hilarious Reminder of How much the Mall has Changed
While today, it looks shiny and brand spankin’ new, the popular mall has actually been open for over 50 years. Their doors first opened to the public in February of 1964 standing at over 1.2 million square feet of retail, restaurants, and services, making it, for a brief moment, the largest indoor shopping mall in the entire world.
At the time, the mall featured three anchors: Simpsons, Eaton’s, and a Dominion. Other stores included Reitman’s, Collyer Shoes, Laura Secord, Toy World, and Eddie Black’s Camera Store. Back then, rent was only $5 per square foot. To put that into perspective, in 2011, rent at Yorkdale averaged at about $200 per square foot.
Fast forward to the 80s and Yorkdale Shopping Centre is marketing hard. Just take a look at the commercial in the video below. They really wanted shoppers to come. Like really, really wanted shoppers to take that Spadina line over.
Yorkdale Shopping Centre has become one of Canada’s most productive shopping centres. In 2015, the mall brought in $1,300 per square foot. With a brand new luxury wing and new international retailers like UNIQLO, Nordstrom, and COS, sales are only expected to go up.
What do you think of the vintage Yorkdale Shopping Centre commercials?