Author: Erin Davis
There’s Some Major Drama Happening In The Eyewear Industry
Anyone who has purchased prescription glasses knows that living a less blurry life doesn’t come cheap. Lenses and frames can make a major dent in your credit ...Why Bankruptcy Doesn’t Always Mean It’s The End For Brands
Sadly, the North American retail scene has been characterized by big, bold “bankrupt” headlines as of late. You can blame it on the rise of online ...The Rise In Popularity Of Influencer Fashion And Beauty Lines
When you already have a massive audience, an eye for design, and a proven marketing strategy, starting your own fashion or beauty line is the inevitable ...Canadian Retailers Started The Year With A Drop In Sales
It hasn’t been a great start to 2019 for Canadian retailers. According to Statistics Canada, retailers posted an unexpected 0.3 per cent drop in sales for ...Take A Look At Toronto’s Very First Pot Shops
The time has finally here: Toronto’s stoner set no longer has to rely on snail mail or unreliable kid dealers to get their weed fix. The ...Do You Have What It Really Takes To Be An Influencer?
The term “influencer” gets tossed around pretty loosely these days. Between self-proclaimed wannabe #influencers and the saturation of social media into daily life, to changing marketing, ...How Tragedy Can Boost Brand Interest In Fashion
In the hours, days, and months following Kate Spade’s sudden death in June 2018, sales soared for the iconic namesake label she created. On designer resale ...10 Times That Fashion Brands Have Crossed The Line
In recent years, some of the world’s biggest brands—from fast fashion retailers and sporting good brands, to high-end fashion houses—have found themselves with public relations nightmares ...What A String Of Canadian Layoffs Means For The Fashion Industry
For all the strides the Canadian fashion industry has made in recent years, it’s also been characterized by one impossible-to-ignore thing: layoffs. Not only have long-time ...
