In lieu of the success of their Air Max sneaker, Nike will be celebrating Air Max Day with a Sneakeasy pop-up shop at a surprise location in Toronto on March 25th. The same experience will be replicated by Nike three times over in three other cities the same day including Los Angeles, Chicago, and New York.
The pop-up will consist of a multifaceted interactive exhibition by Director X and six other Toronto tastemakers uniquely reflecting on 30 years of Air Max.
SNEAKEASY – A window to what’s next.
Experience the future of Air. pic.twitter.com/OB0rDNmoKB
— Nike Toronto (@NikeToronto) March 9, 2017
So how can you go? From March 11th to 25th, fortunate passengers of the travelling Nike Air Max Bus, which will carry a collection of Air Max 1 grails and its own Air installation, will be able to win a golden ticket to unlock one of the desired silhouettes from the vault or win a ticket to the Sneakeasy pop-up shop.
The Air Max Bus has been making and will continue to make stops in various locations across the city to give sneakerheads the chance to win. You can see the schedule of where the Air Max Bus will be next here.
Will you try to visit the Nike Sneakeasy Pop-Up Shop?
Featured Image: Nike
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