10 Canadian Brands Killing It On Instagram Right Now

Canada is known for many things: maple syrup, hockey, and Drake, among others but one thing we’re not necessarily known for is our stance in the fashion and Instagram world. That is until now because there is a handful of Canadian brands that are absolutely killing it on Instagram. These brands might be your faves, or you may discover some new ones to follow but regardless, you won’t regret double-tapping these Canadian brands on your Instagram news feed.

From jewellery brands and cosmetics, to apparel and lingerie, here are 10 Canadian brands To Follow on Instagram!

Hayley Elsaesser

canadian brands instagram

If bright colours and fun patterns are your thing, then you have to be following Hayley Elsaesser. Hayley is a Toronto-based designer and her pieces are everything you need to brighten up any dull day you might be having. The brand is also no stranger to popular collabs, as its worked with Annabelle Cosmetics, Simons, Nike, and even Microsoft.


canadian brands instagram

Beaufille is another Toronto-based brand that’s run by two sisters, Chloe and Parris Gordon. The brand is known for its modern, contemporary vibe that celebrates minimalism with clean lines and thoughtful details that never overwhelm the clothes. The brands clothes have been seen on celebs like Amber Heard, and Elle Macpherson to name a few.

Jenny Bird

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The #FayeKnockers – a Jenner family fave✨

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If you’re in the market for new bling and want to shop local, then you’ll want to check out Jenny Bird. A fave of editors, influencers, and celebs, Jenny Bird’s designs are versatile, unique, and always well made. The brands Instagram is as polished and pristine as its jewellery that ranges from gold chains and hoops of all sizes, to rings and delicate bracelets. Plus, the brand has even been seen on Kendall and Kylie Jenner.

Brunette The Label

canadian brands instagram

It’s time to get cozy and that means you need to have Vancouver-based Brunette The Label on your radar. Not only did the brand just do a crazy cute collab with Juicy Couture, but we love how female-focused it all is. From sweatpants and t-shirts, to sweatpants and cozy toques, it’s all here and perfect for this time of year.

Fortnight Lingerie

canadian brands instagram

Parkdale-based lingerie brand Fortnight produces all of its garments right here in Toronto, and its lingerie that you’ll definitely want to show off. The brand is focused on quality craftsmanship, quality, and design and it truly shows. Fortnight is also known for its collabs with MISFITSTUDIO and influencer Amy Patel. Fortnight Lingerie’s Instagram is where you’ll find dreamy photos of beautiful settings featuring women with real bodies rocking elegant lingerie.

Drake General Store

canadian brands instagram

We all know and love the Drake Hotel and its various properties but if you’ve never checked out Drake General Store before, then now is your time. Not only does the store house a variety of unique Canadian souvenirs, but you can also get your hands on locally made treasures here, too.


canadian brands instagram

Another Toronto lingerie brand is Knix and its Instagram is a real celebration of women and our bodies. The brand is focused on inspiring all women to live unapologetically free and that’s exactly what you feel when not only scrolling its IG, but also when you step into its new Queen Street store.



Multitasking beauty products truly make the world go round because who wants to carry a zillion products in their bag at all times? Thank goodness Canadian brand Nudestix is on the scene because its all about easy, on-the-go makeup application for a natural looking no-makeup-makeup look. Founded by two sisters, Taylor and Aly Frankel along with their mom, Nudestix has taken off to worldwide success among influencers and beauty lovers.


canadian brands instagram

Aritzia is no stranger to the fashion world. This Vancouver-based retailer has been majorly popular for what feels like forever and for good reason. It’s elevated basics, along with its relatively affordable price point has us constantly coveting pieces. In addition to it’s cool-girl vibe, Aritzia’s IG aesthetic is clean, minimal, and always chic.


canadian brands instagram

Another Canadian brand that’s gone off to international success is Aldo. In addition to being a mall-staple for its trendy and affordable shoes, accessories, and jewellery, the brand also curates a kickass IG page to boot (pun intended.)