Get ready Toronto, you’re about to get on a whole other level with adidas! The very first and Canada’s largest adidas halo concept store is here and you have to check it out. It’s located right on Level 1 in the CF Toronto Eaton Centre.
The one-of-a-kind store allows customers to get a fully immersive experience. That’s right, you’ve never seen anything like it before.
The new store format gives everyone a chance to browse all of adidas’ sub-brands under one roof, as well as showcase community activation spaces, exclusive product offerings, a personalization station, and more.
Not only are you able to shop all of your fave styles, but it’s a real treat to get to immerse yourself in the adidas world and truly understand the brand’s heritage and its close connection to the city of Toronto.
Alim Dhanji, President of adidas Canada, spoke about the opening, “The halo store opening is something we’ve been excited about for a long time, it really is a reflection of the partnerships and work we do on a more localized level. Having a storefront that allows us to celebrate and bring people together in one space is really special and we’re excited to continue our commitment to the GTA.”
On opening day weekend, there were a ton of awesome events happening for adiclub members. Members got to interact with the in-store vending machine that offered cool surprise gifts every time they used it. There were also Toronto DJs playing tunes throughout the store and a local coffee and juice bar to grab some refreshments.
Plus, to celebrate the Toronto concept store, adidas partnered up with five local artists to create limited-edition items. It featured a collection of graphic tees and tote bags representing the city’s individual neighbourhoods, which were given as gifts with a $100+ purchase to the adiclub members.
If you missed out on opening day weekend, don’t fret! Be sure to become an adiclub member today so that you never miss out again!
An ongoing activation at the halo store that adiclub members can take part in is personalizing their purchase at the Toronto lab (some exclusions apply). Along with this, there will be a ton of other exciting activations and immersive areas that will be a permanent aspect of the store.
The adidas concept store will also continue to host fun pop-up events throughout the year, so if you’re interested in attending, visit adidas CA for all of the info.
Articles You May Also Be Interested In
Yorkdale Is Getting A Ton Of New Stores This Year
10 Cozy Knit Sweaters To Shop
Fall Fashion Trends To Have On Your Radar
I Tried Thrifting 2022 Fashion Trends—Here’s How It Went
Cute Jewellery You Can Find on Amazon Right Now
25 Stores To Shop If You’re Absolutely Obsessed With Zara
10 Summer Sandals To Shop At Little Burgundy Under $100
11 Secrets About Zara Revealed By Former Employees
5 Brands To Shop If You’re Obsessed With Roots