It’s no secret how expensive makeup is these days. Especially when shopping high-end! Luckily, drugstore makeup products keep getting better and better, allowing us to save some hard-earned dollars and still get a great product. For argument’s sake, even if all makeup products were the exact same price, there are some drugstore makeup products that we would still choose over all else.

Buy these drugstore makeup products instead of high-end!

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While the beauty and skincare industries often feel dominated by major players, there are some up-and-coming brands that are creating serious names for themselves by making a statement with their impactful products. 

From cleaner, vegan brands to our Canadian favourites, here are our top skincare and beauty brands to have on your radar – if they aren’t already. 

Summer Fridays

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Founded by influencers Marianna Hewit and Lauren Ireland, Summer Fridays is a growing collection of aesthetically pleasing and vegan, and cruelty-free skincare products – and soon-to-be beauty, with the brand’s launch of its Sheer Skin Tint that’s coming soon. Products range from the best-selling hydrating and radiance-reviving Jet Lag Mask to the ShadeDrops Broad Spectrum SPF 30 Mineral Milk Sunscreen that blends beautifully into all skin tones. 

ILIA Beauty

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Founded by Vancouver native Sasha Plavsic, ILIA Beauty is known for its skincare-powered makeup filled with skin-saving ingredients that deliver incredible results. Many products are multi-use, resulting in easy makeup application on the go. Our favourite products are the Super Serum Skin Tint, the Multi-Stick, and the NightLite Bronzing Powder – trust us, give them a try and you’ll be hooked too. 

Province Apothecary

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Made in Toronto, Province Apothecary is a holistic skincare and wellness brand loved for its effective and natural skincare products. A trailblazer in the green beauty realm, Province Apothecary uses a unique blend of 100% active plant-based, synthetic-free ingredients, so you can always feel good about the products you’re using on your skin. 

Nécessaire

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Nécessaire was created by Randi Christiansen and Nick Axelrod in 2018 with the following philosophy: “Care for your body like you care for your face.” The results are in the brand’s lifestyle-driven product formulations that are dermatologist tested, hypoallergenic and non-comedogenic, with the brand’s coveted products including The Body Serum with hyaluronic acid and The Neck Serum, which features five peptides at levels clinically shown to support skin’s natural collagen while addressing visible signs of tech-neck.

GLACYO

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Vietnam-born and Vancouver-based natural skincare line GLACYO focuses on high-performance and natural skincare products derived from amber extract and glacial marine mineral water and are designed to enhance and redefine beauty, for all skin types and all genders.

Bliss

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If you haven’t spotted Bliss’s neon and cheerful products on your Instagram feed yet, let us introduce you to this B Corp Certified clean, cruelty-free, planet-friendly skincare brand that uses only ethically-sourced, high-quality ingredients to create innovative, expert-level skincare products that deliver transformative results and healthy, glowing skin.

Minori

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Founded by Anastasia Bezrukova, Minori is a vegan, cruelty-free, and certified plastic negative beauty brand that focuses on beautiful beautifully hued lipglosses and cream blush and highlighters for those who want to achieve a minimalist look, without needing to use a lot of products. 

PEACE OUT SKINCARE

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Founded by Enrico Frezza who struggled with acne, hyperpigmentation, and everything in between in his teenage years, PEACE OUT SKINCARE  was born out of Frezza’s necessity to develop acne products that actually work. PEACE OUT SKINCARE’s mission is to help bring peace to people’s skin through good, effective, clean, and fun skincare solutions including the brand’s immensely popular acne dots and retinol eye stick.

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The proper concealer can be a total game-changer when applying your makeup and hiding any tired-looking eyes. It can also hide blemishes, discolouration, and even scars—a miracle worker! Conveniently, all of these concealers can be found at your local drugstore, so find which formula you prefer and the perfect shade to brighten up your complexion.

Here are the best drugstore concealers to purchase.

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Trying to combat that summer hair dryness and frizz? There are endless amounts of products on the market that can definitely help solve these problems. If you don’t want to dish out a ton of cash on a hair care routine, then look no further than this list. The drugstore offers so many options for hair products and treatments to nourish your tresses and scalp at awesome price points so you can live your best life with gorgeous, shiny hair without breaking the bank. 

Here are 11 products for the best hair this summer.

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We might only be in the second month of the new year but store shelves are already brimming with new and affordable beauty products you’ll want to snag during your next trip to the drugstore to pick up toothpaste. This includes eco-conscious hair products, a luxe face oil, mascara for your best lashes yet, and so much more. The drugstore is seriously the best place to stock up on affordable faves, but it’s also a great spot to buy beauty products when you want to test out new makeup, skincare, and haircare trends.

Read on to learn about our 10 new favourite hair, skin, and makeup picks available in drugstores now.

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There was once a time when your local drugstore was the place to stock up on your beauty and skin care needs, but in recent years, women and men have been flocking to department  and even online for their essentials. However, drugstores have really been stepping it up and now you can find an impressive assortment of new and affordable beauty products in countless shades, styles, and formulas. And really, what could be better than picking up all your household essentials and the latest lipstick without having to go to a crowded mall?!

Since most drugstores don’t offer testers, we’ve done the dirty work for you and rounded up 8 new products that are worth checking out ASAP!

NYX Can’t Stop Won’t Stop Full Coverage Matte Foundation 24/Hours, $18

If flawless skin and all-day coverage are what you’re after, look no further than this flattering foundation by NYX Cosmetics. It comes in 45 shades, glides on smooth and delivers matte coverage that stays put for up to 24 hours. Seriously, we put it to the test and wore it from work to a mid-day workout and then to post-work cocktails, and it stayed put through it all. 

Covergirl Exhibitionist Cream Lipstick, $10

new drugstore beauty products

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What we love about this Covergirl lipstick is not only is it infused with shea butter for a lasting and smooth application, but it comes in three different finishes for every mood: metallic, demi-matte, and cream. But more importantly, it comes in 27 rich shades and is such a steal!

Marcelle Flawless Xtreme Last Pressed Powder, $17

new drugstore beauty products

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This pressed powder with a matte finish will give your skin a smooth texture and last as long as your day. Plus, thanks to the powders mattifying effect, it absorbs excess oil to leave you with a flawless finish that looks natural, not powdery and cakey.

OGX Smoothing + Liquid Pearl Collection, $6-$13

 

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This collection by OGX will help you attain ultimate #hairgoals thanks to ingredients like nutrient-rich sea kelp that’s blended with luxurious pearl extract. This will give you all the shine and smoothness that your hair needs this summer.

Bioré Blue Agave + Baking Soda Whipped Nourishing Detox Mask, on sale for $7

new drugstore beauty products

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Blue agave isn’t just for tequila anymore. It’s actually known for its conditioning properties that are able to survive in desert conditions and now it’s infused in Biorés latest collection. Bioré’s Blue Agave Detox Mask is great for combination skin because it deep cleans and eliminates impurities, conditions dry spots, and lifts away dirt and oil to purify pores, making it a must-have multi-purpose face mask that you’ll be bragging to your friends about.

wet n wild Color Icon Eyeshadow 10 Pan Palette, $6

new drugstore beauty products

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You can unleash your inner makeup artist with this wet n wild palette that features ten stunning shades, giving us major vibes of (much) pricier options. The shadows are insanely pigmented and soft, and both the shimmer and matte finishes glide on and blend beautifully for a flawless sultry or subtle look that lasts all day and night.

e.l.f Cosmetics Illuminating Mist & Set, $6

new drugstore beauty products

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This setting mist from e.l.f. is formulated with aloe, green tea, cucumber, and vitamins A, C, and, E, so you’ll get a much-needed moisture boost and long-lasting makeup. The ultra-fine light-reflecting particles mean you’ll get a little extra glow, too! 

L’Oréal Paris Unbelievabrow LongwearWaterproof Brow Gel Brow, $22

new drugstore beauty products

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This longwear brow gel by L’Oreal fills and thickens brows that will stay put for up to 48 hours. Available in five colours from light brown to black, this brow gel comes with a dual-end brush, which makes it easy to control when you’re sculpting your dream brows. Plus, it’s waterproof and sweat-resistant so it won’t smudge or transfer. 

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Eye creams are small but mighty. They pack a major punch in any skincare regimen but they often go forgotten. With so many being available in an assortment of price points, have you ever wondered how a drugstore eye cream would measure up to its luxe counterpoint?