Reformation has just dropped its new sneakers in collaboration with VEJA, and you’re going to want to get your feet in them ASAP!

“Meet the VEJA x Ref Venturi. From brunch, to the park, to the bar, this thick- soled, super cushioned sneaker is equal parts cute and practical. So you can get your steps in and look damn good doing it.” – Reformation

Photo courtesy of Reformation.

The VEJA x Ref Venturi sneakers are available in two exclusive colourways, Walnut and Juta, and the sneakers combine VEJA’s innovative design and bio-based materials with Reformation’s sustainable, vintage-inspired style. A perfect match if you ask us! 

Photo courtesy of Reformation.

Both Reformation and VEJA are known for their sustainability initiatives and trendy (yet always classic) styles, and this collaboration is no exception. The shoes (including their laces) are made from renewable Amazonian rubber, sugar cane, natural latex, recycled polyester, and organic cotton.

You can shop the VEJA x Ref Venturi sneakers here!

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It’s definitely no secret that French women have this je ne sais quoi about them that makes them always look effortlessly stylish, regardless of what they’re wearing. One thing you’ll always notice about a French girl’s style is that less is always more and they always have a way of dressing cool while maintaining that undeniable French fashion that’s both trend-forward yet timeless and classic. 

And while many of the popular French fashion influencers are frequent shoppers of Parisian fashion houses like Dior, Saint Laurent, and Chanel, they’re also fans of more high-street startups, which definitely need to be on your radar if they aren’t already. 

So where exactly are these trés chic women shopping? Scroll on down to find out…merci!

Sézane

french fashion
Instagram/@sezane

Started in 2013 by Morgane Sézalory, Sézane started as an online store but now has storefronts in Paris, London, and New York City. Best known for its stunning shoes and bags, Sézane also carries effortless everyday pieces including denim, blouses, knits, and accessories. What we love is each item is made with a touch of effortless French femininity— picture elegant detailing, scalloped sleeves, mother-of-pearl buttons, and more. 

Maje

french fashion
Instagram/@from_delicat

Maje gives us a bit of a retro rocker-chic vibe, which we’re really digging. Here you’ll find your classic wardrobe staples like denim, tweed jackets, miniskirts, and blouses but with a playful twist. Maje is a great spot to pick up a few more unique pieces and pair them with the staples you already own. 

Rouje

french fashion
Instagram/@junybreeze

Founded by French model and style icon Jeanne Damas, Rouje is a blogger favourite for its good quality basics like t-shirts and high-waisted jeans, sexy yet understated dresses, and chic blouses.

Sandro

french fashion
Instagram/@sandroparis

Another great place to stock up on elevated wardrobe staples is Sandro. The Parisian brand is known for its beautifully-made, day-to-day basics with a twist. We’re currently loving Sandro’s blazers, metallic booties, and chic sweaters.

Musier Paris

french fashion
Instagram/@annelauremais

Created by French influencer Anne-Laure Mais Moreau of Adenorah, this French-girl approved fashion brand is an ode to the modern muse. Here you’ll find gorgeous dresses, menswear-inspired suits, chic cardigans, and more. What you’ll really like about Musier is that each piece is handmade in Paris, so the quality is très bon. 

La Redoute

french fashion
Instagram/@juliamateian

If you’re looking for a place to try that’s a little bit easier on your wallet, look no further than La Redoute. Here you’ll find a mix of designer and in-house labels that carry items like knitwear, denim, footwear, accessories, and outerwear.

Claudie Pierlot

french fashion
Instagram/@monicanoz

If you’re not afraid of bold prints and colours, you’ll like Claudie Pierlot. Here you’ll find not shortage of colourful and printed dresses, feminine blouses, patent minishirts, and more. 

ba&sh

View this post on Instagram

A post shared by ba&sh (@bashparis)

Created by the very chic Barbara Boccara and Sharon Krief, ba&sh has quickly become popular with influencers and for good reason. Here you’ll find an impressive selection of elevated silk dresses, high-neck blouses, and timeless closet staples that are perfect for work, nights out, and every other occasion in between.

Marie Marot

french fashion
Instagram/@marie_marot

This Parisian model turned designer is all about beautifully crafted shirts. The label’s claim to fame are its button-up shirts that are effortlessly sexy and re-create the look of when a woman slips into a man’s shirt early in the morning.

Veja

View this post on Instagram

A post shared by VEJA (@veja)

Since 2004, Veja has been a cult-favourite that is worn religiously by celebrities and influencers alike — even Meghan Markle is a fan! Seriously, one look at the consciously-made and super-comfy styles and you’ll be adding multiple pairs to your shopping cart. 

Isabel Marant

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A post shared by ISABEL MARANT (@isabelmarant)

Not only is Isabel Marant oh-so-chic, but the brand is also committed to behaving in an ethical and responsible way. It’s fully aware of the specific issues in the fashion industry and strives to improve the way it works to reduce environmental and social impacts.

Loulou Studio

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A post shared by louloustudio (@louloustudio_paris)

LouLou Studio works hand in hand with several suppliers who come from different countries such as France, Italy, Mongolia, and Portugal, who are carefully selected for their unique craftsmanship. Plus, the brand now offers its 100% cashmere and cashmere blend under its eco-responsible label.

The Kooples

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A post shared by The Kooples Official Paris (@thekooples)

The French fashion brand, The Kooples, was founded in 2008 and offers accessible luxury collections to those with strong personalities. It places a focus on harmonizing the male and females wardrobes with an androgynous feel.

Vetements

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A post shared by VETEMENTS (@vetements_official)

The Paris-based collective Vetements grew out of a group of young designers’ desire to escape the continual rebranding and reinvention of the fashion cycle. The head designer, Demna Gvasalia, and collective members with previous ties to Maison Margiela, Louis Vuitton, Balenciaga, and Céline showcase elegantly executed womenswear staples.

Jacquemus

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A post shared by JACQUEMUS (@jacquemus)

Self-taught designer Simon Porte Jacquemus launched his namesake line at age 18, after moving to Paris from his native South of France. The label offers bright primary and pastel colors, as well as inventive geometric cuts.

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Instagram is a go-to spot for many when it comes to checking out cool brands and of course, fashion inspo. These days, you can pretty much tell if you vibe with a brand just from a quick glance at its Instagram profile. We’ve personally found some of our favourite fashion brands through the gram. Some of the hottest brands have found fame through having an amazing Instagram profiles, however, Instagram can be quite saturated at times, so we did the work for you.

Here are 9 of the hottest fashion brands on Instagram right now, and are definitely worth checking out! 

Jacquemus

@jacquemus

Jacquemus has been seen all over Instagram thanks to its creative handbags that range in size, specifically, the not-so-practical but oh-so-cute micro-bag. This bag sparked an Insta-wide discussion and obsession with the brand. It’s not just the handbags that have influencers and bloggers clamouring to get their hands on all things Jacquemus — last year the brand’s polka dot fringe skirt was a major hit and was seen on all the major street style stars.

Ganni

@himichelleli

Ganni is a ready-to-wear Danish clothing brand that became wildly popular on Instagram for taking contemporary Scandinavian fashion to a new and playful level. Using super fun prints, and classic silhouettes, Ganni is definitely a brand you’ll want hanging in your closet.

Reformation

@reformation

It’s no secret that Reformation has a huge presence on Instagram with a cool 1.6M followers. Known for being a trendy yet sustainable womenswear clothing brand, the brand is famous for its feminine dresses and amazing denim. It’s obvious that the folks at Ref put a lot of care into the sourcing of ethical fabrics and creating that perfect fit. Now that the brand has its first Canadian location at Yorkdale, we can shop any time we like!

Saks Potts

Instagram/@laurenegg

Saks Potts is another super trendy Scandinavian brand that you need to have on your radar. There’s a chance you’ve seen one of the brands flashy yet practical outerwear, but did you know you can shop an array of other items like swimwear? Saks Potts’ jackets are available in fun colours and patterns with luxurious furs and timeless silhouettes. They’ve even been seen on celebrities such as Selena Gomez, Lady Gaga, Kendall Jenner, and even North West! This is a brand that is testing fashion limits as the designs play with unique colours and fabrics that result in stand-out pieces that are attention grabbing and quite fun to look it.

AGOLDE

@andicsinger

AGOLDE has been taking Instagram by storm with its “cool girl” denim. These jeans are constantly popping up on our timelines as they’re being seen on different fashion bloggers and it’s obvious why. AGOLDE is an L.A based premium denim brand, but there are also other apparel options available. The brand strives to be innovative and sustainable and it offers just about every style of jean imaginable, and more. We love seeing how fashion bloggers style AGOLDE’s denim on the ‘gram!

Shrimps

@shrimps

Shrimps is a luxury British brand that started out as a faux-fur coat line, but now it carries just about everything else you’d ever want in a brand and specifically its accessories are what seem to stand out the most. Shrimps’ aesthetic is feminine and artistic and involves a lot of floral patterns and luxurious textures. You’ve probably seen Shrimps on Instagram as its beaded pearl handbag is a showstopper.

staud

@staud.clothing

Staud is a ready-to-wear, affordable luxury brand and its selection of statement handbags, shoes, and chic vintage-inspired apparel. The brand is most popular for its stand-out handbags like the rope bucket bag that was everywhere this year. Staud has grown to be huge on Instagram quite quickly with its constantly trending pieces that have been seen on top influencers. Staud’s aesthetic is vintage-inspired, playful, and feminine and we just can’t get enough!

Veja 

@veja

Veja is a sustainable French sneaker brand that’s been taking steps and leading by example to change the sneaker game. These cool kicks have been seen on Meghan Markle and since then, have gone viral. Consumers today value sustainability and Veja is serving them exactly what they’re asking for with the brands ethical sourcing and transparency values.

Realisation Par

@mvb

Realisation Par is definitely up there as one of the hottest brands on the market right now. The brand aesthetic is cool girl meets feminine and really, what more could you ask for in a womenswear brand? Realisation Par has made the leopard print midi skirt go viral, and we don’t see them going anywhere anytime soon. This is a brand that’s really slaying the game with its feminine styles with fun and trendy prints, and with the perfect amount of contrast! 

Featured Image: Instagram/@pixelplex.inc

We don’t need to hammer it into your head — you already know that the shopping choices we make have a big impact on the earth.

But the great thing is, we get to choose where we shop and what brands we support. And more and more brands are making sustainable shopping easier for us consumers.

Ethical shopping doesn’t mean sacrificing style, it means having full transparency on how much workers are being paid, where the products are coming from, and how eco-friendly the materials are. And it doesn’t have to be hard to find, either.

Below you’ll find a list of our favourite eco-friendly fashion pieces for Earth Day and the brands that are trying to change the world, one item at a time.

Kånken Rainbow

eco-friendly fashion

Instagram/@szputnyikshop

If you love the environment and Fjällräven’s iconic Kånken backpack, then you’re going to love the initiative associated with this special edition bag. The Kånken Rainbow is one of three backpacks part of the Swedish brand’s Arctic Fox Initiative, which helps to fund environmental projects around the world. Each project chosen to be supported has the earth’s best interests at heart, and any non-profit working towards protecting the environment or inspiring people to spend more time in nature can apply to have their projects funded.

Shop now: Fjällräven Kånken Rainbow Backpack, $100. Find a store.

Esplar Logo Sneakers

If you haven’t heard of Veja, this is a sneaker brand that you want to get on your radar! Founded in 2004, the brand offers full transparency when it comes to the production of each pair — from where they’re made to how much labourers are paid and beyond. Each sneaker is made with fair trade and organic raw materials, and they feature a classic design that’ll work with your entire wardrobe!

Shop now: Veja Esplar Sneakers via Shopbop, $140

Molto Two-Piece

The sustainable brand that’s always on our mind is Reformation. Seen on celebrities like Meghan Markle, Emily Ratajkowski, Emma Watson, and more, Reformation’s roster of garments are all made from sustainable materials, deadstock fabrics, and repurposed vintage clothing. The brand’s entire collection is worth a peek, but right now, our fave is the Molto Two-Piece.

Shop now: Reformation Molto Two-Piece, $218 USD

Dresden Glasses

The eyewear industry is an interesting one, but one eyewear brand is trying to disrupt it. Allow us to introduce you to the Australian brand Dresden. The sustainable and affordable eyewear brand offers stylish frames from recyclable nylon, plastics, and waste materials such as wood composite, recycled Australian money, and more. Shop the brand online or in Dresden’s two new Toronto stores: 733 Queen St. East and 599 College St.

Shop now: Dresden Glasses, starting at $49

Short Brocade Jacket 

In recent years, H&M has been making an effort to combat the effects fast fashion has on the environment. The company has increased its use of recycled and sustainably sourced materials across its offerings. This season’s Conscious collection features some interesting fabrics — take for example, the H&M Short Brocade Jacket, which is made Piñatex®, an alternative to leather made from pineapple leaf fibres!

Shop now: H&M Short Brocade Jacket, $249

Sallie Vegan Leather Backpack 

If leather’s a material you’re looking to eliminate from your wardrobe, there are plenty of other alternatives that offer the same look! This two-toned vegan leather backpack from the Canadian brand ESPE uses a faux leather material called polyurethane that’s more environmentally-friendly than PVC or vinyl, and PETA-approved.

Shop now: ESPE Sallie Vegan Leather Backpack via eBay, $86.90

Ulvö Hip Pack

As an outdoor company, Fjällräven knows that in order to enjoy nature, we’ve got to protect it. Sustainability in design, production, and materials is of the utmost importance — the company even creates its own materials to lessen its environmental footprint. Most recently, Fjällräven created Bergshell, a waterproof, ultra-durable material that is partially made from Global Recycled Standard recycled nylon and perfect for outdoor adventures. The Ulvö Hip Pack is just one of many offerings available in Bergshell and is the perfect size for short adventures or everyday wear.

Shop now: Fjällräven Ulvö Hip Pack, $60. Find a store.

TENCEL® Plaid Wrap Skort

Many don’t know, but Montreal-based Frank And Oak actually has its own line of sustainable items. One of our favourite pieces from the womenswear line is this Plaid Wrap Skort made from TENCEL® fibres that use wood from sustainable eucalyptus plantations.

Shop now: Frank And Oak TENCEL® Plaid Wrap Skort, $89.50

Wool Runners

Instagram/@venitaaspen

Dubbed the world’s most comfortable shoes, Allbirds is another footwear brand that’s all about the earth. The brand’s footwear features materials like recycled bottles and cardboard, caster bean oil, and sugarcane. But in addition to the materials it uses, Allbirds aims to reduce its footprint in other areas like shipping and packaging, too.

Shop now: Allbirds Wool Runners, $135

Hudson Shorts

Aside from being an athletic brand that all the cool girls are wearing, Outdoor Voices is great for Mother Earth, too. One particular fabric that’s earth-friendly is the recycled polyester which is crafted from recycled plastic bottles and is used for Outdoor Voices’ shorts like the pair above.

Shop now: Outdoor Voices Hudson Shorts, $55 USD

Featured image: Instagram/@allbirds

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